Don’t be a burnout. (Social media is your frenemy.)

I love being casually informed in a wide range of useless topics: the sociology behind the filthy rich, the baby names of celebrities whose shows I don’t watch, and what exotic new place is going to be “the next Tulum.” To stay informed, I subscribe to a bunch of internet newsletters—Rolling Stone, Digg, PopSugar, Need 2 Know, Fast Company, the Skimm—and I love them all. I know most people only sign up for these to get submitted for a giveaway or because their information was annoyingly sold to some internet marketing company. But I’m just not one of those people. I’m particularly fascinated with e-newsletters that tout self-help lists of “how to be blah blah blah.” In a constant pursuit of bettering myself, I read these lists religiously (even if they don’t apply to me, specifically).

It was because of my addiction to e-newsletters that I stumbled upon one such list: “How to Prevent Work Burnout.” The article talks about the self-imposed pressure on millennials to constantly be on the move, to be informed, and to compare ourselves to our peers—and this causes us to “burnout” early. To be clear, when I say “burnout,” I mean that we get SO overwhelmed by the plethora of social media content, and the pressure of life in general, that we lose sight of what really matters, and then just give up altogether.

Illustrative composite by Terry Lynn Campbell

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Redefining Industry Standards

Photo Source: For All Womankind

For women, last year was a trying time. From the attempted defunding of Planned Parenthood to the aftermath of the #MeToo and Time’s Up movements, 2017 was overall tough for females. And yet, from these misfortunes we are beginning to see women rise.

This is no exception in the world of adland.

Flick through any industry magazine, website, or social media platform and you are likely to see only a handful of women in senior-level positions. Now in 2018, we are officially seeing subtle changes in this industry as well as the rest of the world. Read more

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