Alessi Foods
Autentico
A national player in pasta, sauces, olive oils, and so much more, Alessi Foods wanted to grow its base of elusive millennial customers. Working with ad agency Schifino Lee, we were hungry to take on the challenge.
Throughout a 3-year collaboration, we produced some amazingly gorgeous brand videos highlighting how Alessi is an authentic part of modern life, along with the “Alessi Way” campaign of product spotlights. All ran as digital ads, social, and OTT. And let’s just say, millennials ate it up.
Alessi Way videos
