No cable? No problem! As more and more homes switch from a traditional cable box to an internet-connected streaming device, the opportunity to reach an captivated audience has never been greater. Between the massive number of connected TVs and the popularity of streaming platforms like Hulu, Netflix, and Sling, ad space in a variety of formats can be leveraged to reach consumers who use OTT(over-the-top) media. Through the use of programmatic media insertion, we’re able to deliver targeted, individualized content to a viewer’s device while they stream a show, game, or event.